For this project, I focused on creating a digital and social campaign for Olipop, a healthy, low-sugar, plant-based prebiotic soda. The goal was to expand brand awareness and educate a broader audience on Olipop's health benefits while maintaining its appeal to health-conscious consumers. The campaign, titled "Open Wellness," emphasized Olipop's ability to deliver the nostalgic taste of traditional soda while promoting gut health. The campaign featured an Instagram carousels, website takeover, and aPinterest sponsored post to engage consumers and highlight Olipop's unique benefits.